The article highlights the importance of incorporating digital communication within the organisation and its positive implications on employee engagement. The study is published in the Strategic HR Review. Goncalves (2017) developed the article. The article is original and credible because business experts reviewed it. The study highlights the expectations of employees and the growing need for digital communication. The article is intended for research scholars and business students. The authors suggested that modern digital communication increases the likelihood of job satisfaction among employees. The implications of digital communication are positive and progressive. The study has been conducted after considering the cases of 1000 companies and 10 million employees. The authors suggested that modern technology connects end-users easily. Findings indicate that employees remain engaged and satisfied when they can easily communicate with end-users. The research highlighted digital communication could improve the internal communication system of large organisations and engage employees effectively. employees and generating creative ideas. Oldham & Da Silva (2015) conducted the research, and it is published in the journal of “Computers in Human Behaviour” and has been intended towards business experts and technology enthusiasts. It indicates the originality and value of the article. It contributes significantly to the overall knowledge of readers. The article engages readers because the authors have focussed on the favourable implication of using digital technology for communication within the workplace. Secondary research has been conducted to fulfil the purpose of the study. The authors presented arguments regarding digital technology and innovation. They have examined ways by which digital communication influences employees and motivates them to talk and engage with each other. The study highlights vital facts such as the need for digital communication in globalised workplaces. The study concludes by identifying the fact that digital communication encourages creativity in the workplace.
The study is focussed on finding out the perception of employees regarding the use of mobile phones in the workplace. Jung, Lee & Nagesvaran (2016), wrote the article, and it is published in the reputed International Journal of Hospitality Management. The paper is original because it is peer-reviewed and experts from South Carolina University have conducted the research. The study is based on secondary sources, and the authors have done an in-depth analysis of existing literature. In the introductory part, the article, the study highlighted the importance of using mobile phones in the workplace. The authors have drawn references from the Social Cognitive Theory of Bandera. The findings suggest that employee’s feel engaged and socially accepted when they use digital communication, such as a mobile. Their overall performance improves, and their psychological behaviour progresses. While working in a hotel and using a mobile, the employees feel confident as well as secure. Employee retention seems easier.
The selected book explores the impact of digital media and ways by which it enhances workplace intimacy. Broadbent (2016) suggested that in the era of phone calls, email, text messaging and social media likes, workplaces could prosper only when it embraces digital communication. Rutledge publications publish relevant academic journals and books. Therefore, it indicates the originality of the chosen source. In the introductory part, the author outlined the importance of digital media in connecting people. Communication practices have evolved, and an engaging workplace requires the active participation of employees. The central theme of the book is focussed on ways by which digital communication increases intimacy levels among employees. Due to the rapid use of social media, employees can build stronger relationships. Notably, in a globalised world, digital communication can improve intimacy among employees from different nations working for the same organisation. Forming relationships and communicating business needs became easier with digital communication.
The research paper highlights the positive as well as negative implications of digital communication. Kick, Contacts & Thomas (2015), made theoretical assumptions and practical implications of digital communication. The authors are notable faculty of Saint Francis University and the research paper is original because it is published in the reputed Competition Forum. The paper introduces the rising importance of digital interactions and communication. It also explores the wellbeing of employees and ways by which the new generation is embracing change. The study is conducted after analysing various literature sources. It is slightly different from previous articles because it highlights the negative implication of digital communication. Miscommunication is one of the common problems of digitisation. The authors suggested that reliance on smartphones and social media could affect employee performance. Undoubtedly, it engages people; however, it also creates a distraction in the workplace. At last, the paper concludes that future employers should consider positive as well as the negative side of workplace digitisation.
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