The journey of Apple started in the year 1976 as Apple Computer Company; later it was named Apple Inc. Steve Jobs, Steve Wozniak and Robert Wayne established the company and still it is performing effectively to meet the requirements of the customers from all over the world. It mainly deals with the electronic products, online services and computer software. Apple has a wide portfolio of products that include iPhone, iPod, and their desktops and laptops. The services they provide are premium in class, and they are developing the system to meet the growing demand of the customers.
Apple mainly focuses on the demands of the customers to meet the requirements as soon as possible to have a proper competitive advantage. The mission of the company is to motivate the employees to support them to make them contribute in the innovation competition running in the market. The company is focused on developing groundbreaking products that can provide them with the competitive advantage they need in the market. Strengthening the research and development part of the organisation is the most important and effective thing for them to meet the objective and the company is focusing on it (Investor.apple.com, 2018). Apart from this Apple is trying to dictate the entire segment. For this purpose, they have to analyse the market condition and demands. The vision is analysing the market properly and placing the brand to a place where the other companies from corresponding ground cannot reach.
The company is one of the most proficient computer software developers and counted among the most successful business organisations in the recent years. The company gives detailed information about the business quarterly every year. In the recent disclosure of company statement, it is found that the company has gained revenue of $53.3 billion, which is 17% more than the previous year’s amount. Apart from that, the international sales accounted around 60%, which signifies a sound grip in the particular domain on the overseas market. The current CEO of the company stated that the company has a net profit of $11 billion and cash flow of $14.5 billion (Apple Newsroom, 2018). Apple has a good development in the overseas market, and these factors are sufficient proofs that the company is growing at an exponential rate. The company directors decided to provide a cash dividend of $0.73 per share, and it is a big commitment for any normal performing company.
From the above data, it can be stated that the company has the potential to make a profit from the market. The support from the people is also good, and they majorly need to focus on the facts that are related to customer retention. In this process, they are going to get more revenues from the market in the upcoming years. The current context of the economic standards of the company is admirable, and this growth is suffocative for the other competitive organisations dealing in the same section.
There are different HR strategies, which can be considered the most legitimate ones for meeting the needs. The human resource management needs to be working properly to have a better return from the company investments in the people who are newly recruited. There are some human resource practices, which are effective in order to meet the criteria of the market. Implementing them to the system, one service-providing organisation is going to get a better service related reviews from the people. Developing the HR strategies needs an understanding of the environment and helps in taking relevant approach methodologies to meet the objectives of the organisation (Bryant and Allen, 2013).
Depending upon the situation, one organisation has to take approach policies, which can surely make proper development in the subsequent situations. Different approach procedures can be taken into consideration, and some of them are universal or best practice approach, strategic HRM practices approach, contingency approach and configuration approach (Kishore et al., 2013). In different studies, it is mentioned that the Universal approach strategy is the best option for any organisation.
The universal approach to HR strategies is one of the most appropriate things for any organisation. The universal approach helps in making a proper evaluation of the segments and in return, the HR department gets an idea of approach with the help of which the service-providing organisation make compulsory rectification to the systems. The approach process helps in many organisations, and that is why it is the most appropriate option to consider. Apple Inc. is one of those companies, which think about the employees, and tries to take the leading role in the market. The innovative work culture of Apple needs a proper and flexible approach from the management’s end. Adhering and adopting the facts, related to universal HR approach is going to make it easier for the management to take relevant steps for improving the ongoing policies and protocols. The company is known for the best work culture in the industry, and to maintain it they have to make rectification if it is necessary (Lashley, 2012).
The company is a bit secretive in nature, and they do not disclose proper data oriented to the HR practices that are still running in the system. According to different employees, who work for Apple Inc. the company pays well, but the company is going to take all the energy of an employee working in their system (Kishore et al., 2013). Taking reviews from the people who are working in different segments has presented some tantalising data. To improve the performance, Apple makes people work in a highly pressured medium. Some have pessimistic viewpoints against company CEO Tim Cook also. Therefore, improvement is needed in the work culture. Improving the production and quality is not the ultimate aspect on which a company should focus.
Employee development is one of the prime needs of an organisation to make prolific contribution throughout the functional period. People who are working in an organisation must have the thirst to learn from the company projects. Apart from that, the employees must be a perfection seeker to observe the need for development. The possibility of performing better rises when people start to improve the functionality with proper skills. The organisation has to be responsive towards the needs of the employees, and they have to take relevant steps to improve the performance of them. In this context, the service providing authority, especially the HR department has to address proper training needs to the people (Hameed and Waheed, 2011). The HR department makes a list of the necessary techniques, which the employees have to learn and in accordance with that, they provide training to the people. Therefore, it is necessary for the HR management to analyse the deficiencies of the workforce to find the needed requirements. Just going for any venture is not going to work properly, until there is a specified necessity.
For employees, it is necessary to have a desire of improving the condition. Depending upon the desire for improvement, the service providers are going to select the employees who are capable of having the extra pressure of the higher departments (Kuvaas and Dysvik, 2010). Therefore, improving the current condition is depending on the analysis of the management and the desire of the employees. In a collaborative venture like this, the organisation is going to have a better outcome with minimum effort.
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