Case Study Of Airlines Assignment Help

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Case Study Of Airlines


Case Study Of Airlines

Executive summary

The significance of CSR is a rapidly growing phenomenon in the 21st century. In this case, study, the initial part introduces to the importance of ethics, values and social responsibility in an organization. The organization, being a renowned and well-established airlines company of the US has been under numerous issues that are mentioned in the study. A description of the background of the company and managerial structure related to social responsibilities is provided. The organization has faced a group of issues and hindrances related to CSR factors in the recent years based on which few factual findings of the issues have been made. In the later part, of the study, a breakdown or analysis of the social responsibility issues is presented with graphical presentations. The Case further involves future career benefits and a set of recommendations to improve work culture of Southwest airlines and finally concludes on the final learning of significance of social responsibilities.


The root of any renowned and huge organization lies in the ethics, values and the functioning of its social responsibilities. In the 21st century, the modern era business culture includes in depth concern to corporate or work culture of a company. There are many organizations existing today that is focusing more on this particular concept along with quality management system and advancing techniques.

One of the well-reputed organizations admired from afar is the Southwest Airlines of the United States. In this case, study, an engaging elaboration of ethical and social responsibilities of Southwest Airlines shall be discussed.


The requirement for ethics and norms is huge in a company in today’s world. The increasing population in the world in influencing every existing mechanism in the planet including the work cultures of places. The internal traits beliefs and behaviors, business activities performed in a company and their typical way of functioning, holds up the concept of ethics, values and social responsibilities.



An overview of the organizational framework and management system 

The entire management structure of Southwest Airlines is methodical and well organized. The company comprises of several layers to its management system. As stated by Carroll & Buchholtz (2014), the senior executive level crew is known to be highly experienced as well as cooperative to the level of employees below. Though there are never ending problems arising day by day, the responsibilities are maintained in effective manner with the help of appropriate leadership qualities by the board of directors.

The hierarchy also has a skillful functioning team that is Aviation security department, Air navigational department, Air transport sector and the flight operations. The firm possesses a neutral party that is the legal department of Southwest airlines, which acts as a constant leading medium in order to enhance organizational harmonization by taking significant and neutral decisions for the other members.


In the opinion of Freeman & Moutchnik (2013), one of the strongest qualities and reason behind immense growth and expansion is the organization’s cost management and customer friendly attitude. The company also holds a remarkable reputation for employer employee relationship. For these specific criteria, the senior management department is highly responsible. It is one of the rarest organizations that offer free and special services to its passengers inviting and







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